Resident storyteller and Insight Director at Lumina Intelligence, Blonnie’s mission is to “make data do more”. Building on a Psychology BSc and Culture & Brands MA, Blonnie has worked in the food and drink insight industry for 10 years, achieving the insight “trifecta” of supplier, retailer, and agency experience. This allows her to analyse the market from all perspectives. A passionate advocate for the Food and Drink Industry, she has greedily occupied the head judge position for food at the Publican Awards since 2019. Blonnie has delivered dynamic and inspiring stories from board level to 300+ person conferences. Skilled in thought-leadership, she channels research into actionable insight that aligns businesses with consumer needs. Celebrated as a Finalist for Market Research Society (MRS) Oppies Award for “Best Response to Covid” 2021 and “Best Data Solution” 2022, Blonnie has previously won awards for her innovative approach to insight in the Beer, Wine and Spirits category (IWC Innovator of the year 2016 and 2017).