Biotiful Dairy is the UK’s leading Kefir brand, offering an award-winning range of cultured dairy drinks and snacks using the ancient method of fermentation. Russian-born figure-skater turned entrepreneur, Natasha founded the brand in 2012 to fulfil her dream of introducing kefir to the UK. Prior to setting up Biotiful, Natasha had a successful corporate career, working for companies including KPMG and Barclays. After moving to the UK with her work, she found it hard to find a Kefir that lived up to her memory of what she used to drink every day. Knowing firsthand all the great benefits cultured milk can bring, Natasha took matters into her own hands, setting up Biotiful Dairy to upgrade dairy with better nutrition, taste and quality for everyone Natasha spent many months experimenting with different flavours and packaging before hitting upon the perfect Kefir.
Natasha will join the panel: Wellness ingredients: An innovation opportunity in mainstream grocery.